Mark Nicks
What Your Dog Knows About Marketing

People don't want what you sell. They want how it makes them feel. Seth Godin - Founder of altMBA, the Marketing Seminar etc. Daily blogger, teacher, speaker, 18 bestsellers as well - has an interesting take on how to market your business.
https://medium.com/s/story/what-your-dog-knows-about-marketing-97cb61c5bc9c